What is Digital Marketing and Why is it Important for Startups

Digital marketing is a series of tools that most modern businesses use to bring customers to their products and services. It involves using digital outlets like websites, social platforms, and software applications as marketing channels. There are a wide variety of options in digital marketing encompassing many different methods. Some …

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Digital asset management platforms: What are they good for?

Any good marketing team is awash marketing collateral, blog copy, images, audio files and videos. In fact, the glut of materials produced these days has made digital asset management platforms a particularly important piece of martech for enterprise (and SMB) stack. That’s because digital asset management can play a vital …

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You Can Now See What’s Popular on Netflix

Netflix has launched a new feature which will enable you to see what’s popular on Netflix. And we don’t just mean a vague list of shows and movies. Instead, Netflix will now list the Top 10 movies and shows on Netflix in your country. Netflix Rarely Reveals Viewer Numbers Netflix …

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eSIM is all about business growth and digital experience

SPONSORED INTERVIEW Yuval Mayron is general manager for Internet of Things (IoT) at Amdocs and has worked extensively to create the company’s comprehensive eSIM offerings. He explains to George Malim how exploiting the full benefits and opportunities of eSIM necessitates a holistic approach that brings together the technical solution, with …

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Top Tips to Increase Website Conversions

Measuring website conversion is actually a very simple formula. All you need to do is look at the percent of visitors to your website that complete one of your desired actions or goals. Growth-hacking your company takes place as you learn to read your website conversion rates and optimize for …

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